Ukrainian film director Vladi Yudi uses recyclable and non-recyclable garbage to create the set to a horror cartoon that he titled ‘Wrapped in Plastic’. The main character’s satirical name is ‘Garbie’ which combines the words Barbie and garbage. She lives in a town wrapped in plastic and battles with monsters.
“Hollywood kind of gives people illusion that meaning of the life is luxury life, is celebrity life, is wealth. And we show… Plastikwood is an irony on this. We show that the result of this mindset, which we get from Hollywood, is piles of garbage, it’s like garbage is everywhere,” Yudi says.
The idea for the project is to convey a serious environmental message through entertainment, and to bring awareness of what he calls the ‘plastic apocalypse’. The cartoon is full of references to the real world, such as the ‘Plastikwood’ sign on a hill made from dozens of toothbrushes with a pink sunset made of plastic bags.
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Tamara Paliyenko, art designer for “Wrapped In Plastic” talks about coming to the point that people don’t clean up after themselves. She says though they want to get rid of waste, people only end up hiding it.
“The idea of a cartoon is to affect people’s views. And it does have an effect and I am very glad about it. Even smaller kids are scared, they understand how terrifying it is,” Paliyenko stated.
Visitors can also now explore a human-scale version of Garbie’s world built with more trash, visitors to experience all the twists and dangers of the cartoon plot.
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One visitor to the exibit, Oleksandra Savchenko, said, “It is an image of an alternative future which is awaiting for us if we keep doing everything the way we did before. It is what I have been thinking about many times and I changed many daily habits within the past time.”
After its premiere in Kyiv theaters, ‘Wrapped in Plastic’ will go abroad to reach foreign film festivals. Yudi hopes to continue Garbie’s story in a cartoon series.
Photos UATV